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Elementis Introduces Its Latest Addition to Natural Portfolio at in-cosmetics Global

Published on 2024-04-11. Edited By : SpecialChem

TAGS:  Sustainability / Natural Cosmetics     in-cosmetics    Skin Care    Decorative Cosmetic   

Elementis Introduces Its Latest Addition to Natural Portfolio at in-cosmetics GlobalElementis is reshaping beauty through innovation and sustainability, with its expertise in mineral-based rheology modifiers and antiperspirant actives.

Attendees can visit Elementis at in-cosmetics Global, April 16-18 in Paris, France, at Booth 1L55 and immerse in a journey of inspiration and fresh sensory experiences with us.

BENTONE HYDROLUXE™ 360 - Clay-based O/W Emulsifier & Stabilizer


Elementis expands its natural portfolio with new ingredients. With sustainability at the heart of everything they do, they are excited to introduce BENTONE HYDROLUXE™ 360, the newest addition to their natural product portfolio.

100% naturally derived and COSMOS compliant, BENTONE HYDROLUXE™ 360 is a clay-based O/W emulsifier and stabilizer that offers an all-in-one solution for your next formulation challenge.

The balanced composition of BENTONE HYDROLUXE™ 360 provides optimized formulation stability, excellent thermostability against high and low-temperature challenges, and superior suspension with a soft sensory and smooth silky skin feel.

Innovation Zone and Sensory Bar


Experience how BENTONE HYDROLUXE™ 360 can create a variety of textures with simple modifications. In four simple, highly natural formulas, the emollient and water content are varied to create very distinct sensory experiences. From a light serum that glides on the skin without greasy residues, a glittery body lotion that hydrates the skin with a light skin feel; a rich yet soft nourishing night cream that leaves skin supple and moisturized; to a luxurious and gentle exfoliating cream which applies beautifully and leaves skin wonderfully exfoliated and soft. BENTONE HYDROLUXE™ 360 provides all-rounded functionality and efficacy to create formulations with excellent stability, suspension and a superior sensorial experience.

Step into the Future of Color Cosmetics Trends


Inspired by the WSGN/Coloro key colors 2025, Elementis is unveiling the future of color cosmetics trends with a makeup kit featuring color of the year Future Dusk, S/S 25 key colors Sunset Coral, Transcendent Pink, Aquatic Awe, and Ray Flower. Visit booth 1L55 and experience how Elementis brings these beautiful colors to life.

Make-up Bar


Get ready for Spring/Summer 2025! Inspired by one of the S/S 25 key colors from WGSN/Coloro. This multi-use, nourishing Sunset Coral Lip and Cheek Cream melts onto the skin, bringing a natural, radiant look on the cheeks and suppled lips with a beautiful shade all day long. The 99% naturally derived BENTONE® LUXE XO provides excellent pigment suspension and formulation stability. While MEADOWESTOLIDE® provides hydration to the skin and lips. Stay on trend with this long-lasting, multi-use, nourishing lip and check cream!

View All Products from BENTONE® Range.

Source: Elementis

Sustainability Natural Cosmetics in-cosmetics channel (for all) Skin Care Channel Decorative Cosmetics


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