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Naturoganic Market Bucks Trend for UK Print Advertising in Quarter 1 and Quarter 2 2009 in UK

mymarketmonitorcom – Oct 14, 2009

Mymarketmonitor.com’s quarterly update of the Naturoganic whitepaper gives an indication of the impact the recession has had on the volumes of editorial and advertising for natural and organic beauty brands brands in the first quarter and second quarter of 2009 providing an indication of where the market may be heading.The term Naturoganic covers beauty products that are manufactured from predominantly natural and/or organic ingredients and are marketed as such.As with print advertising in general the non-Naturoganic beauty market has shown a decline of 16.3% when comparing the volume of beauty print advertising in the first two quarters of 2009 against the same period in 2008...

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