Cosmetics Ingredients
Industry News

Moodify Launches AI-based Technology for Malodor Control at in-cosmetics Global

Published on 2023-03-29. Edited By : SpecialChem

TAGS:  Perfumes & Fragrances     in-cosmetics    Science-based Formulation     Toiletries   

Moodify Launches AI-based Technology for Malodor Control at in-cosmetics Global Moodify, an Israeli technology startup company, has announced the official launch of its Moodify White software solution for Malodor Control - claimed to be the world’s first AI-based algorithmic Malodor Control formulation Application at in-cosmetics Global 2023.

Moodify White is an innovative solution for masking bad smells that enable a quick, highly effective, and component-flexible malodor control formulation process.

Advanced Algorithm Selects Best Combination of Odor Neutralizers

Up until now, existing formulas and malodor control solutions are either chemistry-based and therefore limited in functionality, or excessively intense and so are unpleasant. Moreover, the present methods for designing and formulating malodor control solutions require extended periods of development.

Based on more than 15 years of academic research and extensive development of Moodify AI-based algorithms, Moodify White easily generates malodor formulas that, when introduced to the human nose, eliminate the perception of bad smells in a way that outperforms the best malodor control benchmarks created by any other firm. The advanced algorithm selects the best combination of odor neutralizers, creating a customized formula that perfectly matches the target customer's malodor requirements.

The final formula has the components' concentration needed to obtain the expected effect, and the amounts of materials can be updated during the optimization of the composition. Regulatory limitations and price considerations are also considered to ensure that customers get the most cost-effective and efficient solution.

Moodify White is ideal for a wide range of industries, including home care, personal care, household, and industrial product manufacturers. Supplying a highly effective and customizable solution for malodor control empowers companies to create products that meet the high standards of today's consumers and react faster to changes and customization requirements. (For example, deodorants, detergents, and other cleaning and personal hygiene products).

We are extremely excited to launch this innovative solution at in-cosmetics Global 2023. Our customers who already receive help from Moodify White generated formulas, are reporting the significant impact on the efficiency to mask malodors” said Eyal Maor, Moodify’s CEO. “Our advanced technology and commitment to delivering high-quality solutions make us a trusted partner for companies looking to enhance their customers' experience. With Moodify, bad smells are no longer a problem.”

Moodify is exhibiting at in-cosmetics Global, the world’s leading event for personal care ingredients from 28-30 March in Barcelona, Spain. For more information, visit booth AJ90 for more information and to experience the Moodify White solution.

Source: Moodify

Perfumes & Fragrances Channel Science-based Formulation Channel in-cosmetics channel (for all) Toiletries channel

Back to Top