IMCD opened a new Beauty and Personal Care laboratory in Istanbul, Turkey. This application laboratory will allow customers to test product performance and run stability and comparison tests with the support of IMCD’s scientists and technical experts.
With in-depth knowledge of global trends and industry expertise, the Turkish technical team is prepared to meet the demands not only of the local market but of the neighboring countries as well.
Addition to Global Technical Network
Irene Cantos Gaceo, business group director of IMCD Beauty and Personal Care, added, “
This new personal care lab, will not only enhance our capabilities in the skincare, hair care, and color cosmetics within the Turkish market but also represents an important addition to our global technical network.”
“Along with our research and development teams, we inspire our customers and provide them access to a comprehensive portfolio and extensive market knowledge. We are passionate about what we do, we are exploring creative opportunities, seeking out trends, identifying "what's next" and going beyond the possible to provide the best service to our customers.”
Aylin Zakuto, managing director of IMCD Turkey stated, “
Beauty and personal care is one of the most dynamic and promising markets in Turkey, growing around 10 percent annually. Turkey’s young population, well-developed industry, and geographic advantages enable sustainable growth in local demand as well as in exports.”
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IMCD Turkey continues to invest in personal care by closely following up on market trends, and environmental regulations. Natural, vegan, sustainable, pure formulations are preferred more and more by our customers, and we are committed to continuing to serve the needs of the market.”
Source: IMCD