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Rising Health & Hand Hygiene Concerns to Elevate Hand Sanitizer Market: PMR

Published on 2022-04-20. Edited By : SpecialChem

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Rising Health & Hand Hygiene Concerns to Elevate Hand Sanitizer Market: PMRAccording to Polaris Market Research, the global hand sanitizer market was valued at USD 4,464.47 million in 2021 and is expected to grow at a CAGR of 9.8% during the forecast period 2022-2029.

The rising hand hygiene concern across the globe is expected to drive the growth of the industry. Hand rub is widely used to kill or slow down the growth of all types of germs present on hands. These can be used anytime, anywhere, at home, in public space, office, car, before a meal or while playing sports, etc.

Impact of Pandemic


The Covid-19 outbreak had a positive impact on the growth of the hand sanitizer market. The fear of getting exposed to the deadly coronavirus led to the increased production and usage of disinfectants. Since it is easy to use anytime, anywhere, and exhibits greater effectiveness, it was recommended and advised by the health officials to carry a disinfectant in order to avoid contracting the coronavirus.

The emergence of Covid-19 has led to the robust use of hand rubs across the globe. In the wake of the pandemic, the use of sanitizers has become a part of life that aids in killing germs and viruses. The two types of commonly used disinfectants include:

  • Alcohol-based sanitizers
  • Alcohol-free sanitizers

Alcohol-based disinfectants are commonly used, which contains different types of alcohol in a varying amount from 20% to 95%, depending on their usage. At the same time, alcohol-free sanitizers contain substances such as octenidine dihydrochloride, chlorhexidine gluconate, and benzalkonium chloride instead of alcohol that are used to lower the harmful effects of microbes.

Alcohol-based sanitizers aid in breaking down the protein coating surrounding the cells of fungi, bacteria, and viruses, including coronaviruses which are considered to be crucial for the survival of the germs and to be the ability to multiply and attack the human body.

Nowadays, these are available in the form of gel, liquid, foam, and spray. These are easily available in the local stores, which helps to kill and prevent the growth of germs and disinfects the skin. They are effective against bacteria, viruses, and micro-organisms require less time than hand washes, help to improve skin conditions, skin-friendly as compared to soap and water.

However, the efficacy of such disinfectants depends on several factors, including the manner in which the product is applied, such as quantity used, frequency of use, duration of exposure; and whether an infectious agent present on the hands is vulnerable to the active ingredient present in the product.

Industry Dynamics- Growth Drivers


The rising health hygiene concern among people is expected to accelerate the growth of the industry. Today, people have become more health-conscious and are adopting a healthy living lifestyle in order to avoid any health issues. Disinfectant prevents the risk of transmission of infections by destroying and slower-down the growth of germs, bacteria, and viruses.

The Covid-19 outbreak and rising cases across the globe are paving the way for the greater demand for the product. Disinfectants are effective in combating the spread of coronavirus. The new standards regarding the Covid-19 pandemic are accelerating the growth of the market.

Key Segment - Products


On the basis of product, the market is segmented into gel, liquid, foam, and spray. Gel-based sanitizers are expected to dominate the global industry over the forecast period. They are much preferred as it helps destroy bacteria, viruses, and other infection-causing germs instantly without harming the skin. It contains 70%-90% alcohol, glycerin, aloe vera extracts, aloe vera essence, and demineralized water.

Alcohol-based liquid sanitizer is expected to witness significant industry growth in the near future. Gel-based sanitizers are considered more effective as it contains 62%-90% of alcohol that aids in killing the viruses present on hand. Easy availability of liquid-based sanitizer is anticipated to accelerate the growth of the hand sanitizers market.

Distribution Channel


On the basis of distribution channels, the market is further clustered into e-commerce, hospital pharmacies, retail suppliers, supermarket, and others. The supermarket channel is expected to account for the largest share over the forecast period. The rising concern for personal hand hygiene, along with the easy availability of these disinfectants in supermarkets, is likely to drive the growth of the market.

They offer several disinfection products for consumers ranging from personal hand rubs to hard surface disinfectant sprays, along with multiple customer services.

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Source: Polaris Market Research

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