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The Sun Care Conundrum Part I: Discourse and Product Development

SpecialChem / Nancy Jeffries – Jul 27, 2006

Sun care protection is undergoing a transformation. No longer do sunbathers bask blithely, with a slippery gloss of oil to protect themselves from UV rays. Ingredient innovation and education have brought highly effective sunscreens, SPF boosters, and aesthetically pleasing products with better skin feel and ultra sheer application to the fore. There is also an important ongoing discussion about the communication surrounding sun protection application and product efficacy. According to David Steinberg, President of Steinberg & Associates, New Jersey, and author of Preservatives for Cosmetics, there are terms and claims to keep in mind when describing sunscreens. Steinberg cites a current major lawsuit filed by a law firm in Los Angeles, California that says several powerhouse sun care manufacturing companies have labeled their sunscreens in a manner that is "false, deceptive and misleading," to consumers. The lawsuit was filed on behalf of individuals who bought the sun care products and claim to have been injured using them, that is, they sustained sunburn.

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