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The material selection platform
Cosmetics Ingredients
The material selection platform
Cosmetics Ingredients
Online Course

Heat Reflective Coatings: Key Formulation Strategies for Rapid Development

8 Days left to register

Tuesday Dec 7, 2021

Struggling with the formulation of efficient heat reflective coatings? Facing  color matching issues when formulating darker shades? Are you still in the development phase while competitors capture the promising and rapidly growing heat reflective coatings market?


Join this course and learn formulation strategies that could save you months or even years of development effort. Register today to benefit from years of experience shared by an expert in the field. Mr. Wallace Kesler will present an overview of heat reflective coatings, formulation strategies to achieve maximum reflectance, and future prospects of the technology.

What will you miss if you do not register?

  • An opportunity for timely entry into a promising market segment
  • Invaluable formulation strategies that can improve product quality and lower development and product costs
  • Knowledge about emerging applications of heat reflectance technology

Read the full Course Outline

Wally Kesler Presented By:
Wallace Kesler

Length: 90 min

Course Type: Formulation
Level: Intermediate

Next Session: Dec 7, 2021
10:00 a.m. (New York City)
4:00 p.m. (Paris)

Check your local time

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Why should you attend?

Strong growth in the heat reflective coatings market is being driven by climate change, urban heat island effect, rising energy costs and incentives offered for use of these coatings by utility companies and governmental organizations. Currently, manufacturers of industrial and architectural coatings have a window of opportunity to capture the market by swiftly developing a range of cool-roof, cool-wall and other heat reflective coatings.

Attending this course, will give formulators of traditional coatings a head-start in the field and considerably shorten their development cycle. Participants will also learn about new applications of heat reflectance technology emerging in the autonomous and electric vehicles segment. These new applications present further opportunities for formulators and manufacturers willing to invest in this technology.

Join this course and get answers to the following questions:
  1. How does solar radiation interact with coated surfaces?
  2. How can heat reflectance be maximized?
  3. What are the different strategies for formulating heat reflective coatings?
  4. Why should use of carbon blacks be avoided in heat reflective coatings?
  5. How can I formulate darker shades without carbon black?
  6. How can I color match while still maintaining good reflectance?
  7. How can heat reflective pigment be efficiently dispersed?
  8. How is heat reflectance coatings technology relevant to autonomous vehicles?
  9. What are the current applications and future prospects of heat reflective coatings?


Plus, get a participation certificate, to document your upgraded skills, from the most trusted online technology platform!
Heat Reflective Coatings

Who should attend?

  • Formulators of architectural and industrial coatings who wish to get a head start in formulating efficient cool roof and cool wall coatings

  • Formulators of automotive coatings who wish to use heat reflectance technology and associated formulation strategies to produce LIDAR-friendly, energy-efficient coatings for autonomous and electric vehicles

  • Manufacturers of architectural and industrial coatings who wish to explore the growing market for heat reflective coatings would also benefit from this course
  • Course Outline

    Formulating Heat Reflective Coatings
    1. Introduction
      • What are Heat Reflective Coatings?
      • Why are they Important?

    2. Technical Background
      • Physics of Interactions of Radiant Energy with Surfaces
      • The Solar Spectrum
      • Heat Propagation/Distribution

    3. Strategies for Formulating Heat Reflective Coatings
      • Eliminating NIR Absorbing Pigments
      • Direct Reflection vs. Transmission as a Strategy
      • Pigment Substitutes for Carbon Black
      • Color Matching to Maximize Heat Reflectance
      • Dispersing Heat Reflective Pigments
      • Use of Software to Speed Up Heat Reflectance Optimization
      • Raw Material Cost Expectations

    4. Applications of Heat Reflective Coatings

      • Mitigating Climate Change
        • Reducing Energy Usage in Buildings (Cool Roof, Cool Wall)
        • Thermal Protection of Building Materials
        • Special Case: Low-E Glass (Heat Reflective Clear Films)

      • Mitigating Urban Heat Island Effects
        • Cool Pavement Coatings
        • Cool Roof and Cool Wall Coatings

      • NIR Reflective Coatings for Autonomous Vehicles

    5. Future Prospects for Heat and NIR Reflective Coatings
      • Growth Drivers for Heat Reflective Coatings
        • Alignment with UN Sustainable Development Goals
      • Heat (NIR) Reflective Coatings for Autonomous Vehicles

    6. 30 mins Q&A - Interact live / ask questions directly from the expert!
      1. Have a Query? - Email Us here for any help!

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