TAGS: Sustainability / Natural Cosmetics Hair Care Toiletries
BASF’s Care Creations® has developed Plantapon® Soy, a bio-based anionic surfactant derived from soy protein that offers many sustainability benefits. While being made from non-GMO soybean sourced from Europe and coconut oil, it is suitable for both vegan formulations and natural cosmetic standards e.g., COSMOS.
Plantapon® Soy is of 100 percent natural origin and therefore perfectly fits the requirements of the ISO 16128 standard. In addition, Plantapon® Soy is suitable for formulations that are labeled “cruelty-free.”
Related Read: Selecting the Right Surfactant
Sustainable Alternative to Traditional Anionic Surfactants
“Eco-conscious consumers want to know the ingredients found in their cosmetic products, their origin, and how they might affect the environment. With Plantapon® Soy, we support our customers to meet consumer expectations with maximum transparency and many important sustainability criteria. The product offers a great alternative to traditional anionic surfactants,” says Karine Kross Maita, senior marketing manager of Hair, Body, and Oral Care at BASF Personal Care Europe.
Due to its mildness which has been proven in eye irritation and patch tests, Plantapon® Soy is an ideal choice for various fields of rinse-off applications: from shampoo and body wash to liquid soap and baby cleansing products. Furthermore, it is suitable as an alternative to surfactants containing sulfate or ethylene oxide derivatives.
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Source: BASF