The Universal Selection Source: Cosmetics Ingredients

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Philips RéAura: A Benchmark for the Emerging Techno-beauty Market Interview with Jodie Bridge, Personal Care Marketing Director, Philips RéAura

SpecialChem / Imogen Matthews – Feb 27, 2013

Philips Reaura, a light-based anti-ageing skincare device, is a benchmark for the emerging techno-beauty market. Philips Reaura was developed in conjunction with Fraxel® laser technology, considered to be the gold standard in professional laser skin rejuvenation. Philips Reaura is clinically proven to achieve excellent skincare results, including a reduction in fine lines and a smoother skin texture. Philips Reaura targets women aged 40-55, but also younger and older women and men looking to reduce fine lines and pigmentation and achieve even skin tone and smooth skin texture. It can be used hand-in-hand with cosmetic skincare products, including moisturisers and serums. Reaura uses extremely advanced technology for an at-home laser system and is always working on product updates and new products. The UK is currently the main market for Philips Reaura, where it is sold in John Lewis department store and Space NK.

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