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The material selection platform
Cosmetics Ingredients
The material selection platform
Cosmetics Ingredients
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AMAZE Nordic Barley

Technical Datasheet | Supplied by Nouryon
Hordeum Vulgare Seed Flour. AMAZE Nordic Barley by Nouryon is a 100% natural visual and sensorial formulation enhancer. It is an unmodified, GMO-free, readily biodegradable, COSMOS approved starch.
  • It is free of additives or irradiation and helps to control shine due to its excellent oil absorbing properties.
  • It is ideal for skin & sun care, hair care formulations like dry shampoo, as well as color cosmetics.
  • It reduces tackiness, provides more texture and delivers a softer feel while effectively replacing synthetic ingredients like Nylon-12 or PMMA.
  • It enables conditioning claims without the usage of stramonium chloride.
  • It provides a smooth & natural feel and more natural styling with good volume development.
  • It can also be used in other styling products like pomades and waxes creating new and engaging textures.
  • It offers a light scattering effect to that of young skin which results in a nude look that corrects imperfections such as freckles and dark spots.
  • It instantly blurs appearance of wrinkles by softening edges through light diffusion.
  • AMAZE Nordic Barley can replace petrochemical-based products in a variety of personal care applications.
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Claims
  • Softening / Texturing Agents
  • Conditioning Agents
  • Sensory Enhancers / Modifiers
  • volume
  • sensory enhancement
  • shine / radiance
  • bio-based
  • tackiness reducing / non-tacky
  • smoothness
  • greasiness reducing/ oiliness reducing
  • softness
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