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The material selection platform
Cosmetics Ingredients
The material selection platform
Cosmetics Ingredients
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AMAZE

Technical Datasheet | Supplied by Nouryon
Corn Starch Modified. AMAZE by Nouryon is a nonionic, naturally-derived hair fixative and film former.
  • It is a high performance, pure and natural polymer.
  • It is non-GMO starch product derived from corn starch.
  • It shows good humidity resistance and excellent volumizing hold.
  • It improves tack-time, flexibility and manageability.
  • It offers excellent root lifting properties and sensorial benefits.
  • It performs well with several types of natural plasticizers particularly with proteins and cationic celluloses.
  • It provides equal performance to synthetics and is compatible with today’s leading thickeners.
  • Its benefits include low tack on the hair and in the hand as well as light and clean feel.
  • It can be used as a substitute for various nonionic polymers or extends cationic polymers for improved cost effectiveness.
  • It is used in skin creams & lotions, hair gels, mousses and styling lotions.
  • AMAZE is listed in Australia, Canada, Europe (EINECS) and USA (TSCA) and has a shelf life of 24 months.
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Claims
  • Fixatives
  • Film Formers
  • hold
  • volume
  • sensory enhancement
  • tackiness reducing / non-tacky
  • bio-based
  • light feeling
  • manageability
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