TAGS: Hair Care
Sederma launches SILVERFREE™ to enhance the natural pigmentation of hair intensively and progressively. The new ingredient has a remnant effect that continues for at least four months after the last application.
Reduces Density of White Hair
Sederma created SILVERFREE™, a peptide technology that re-educates the hair bulb to produce its own natural authentic pigmentation, while also providing enhanced protection against intrinsic and extrinsic oxidative damage.
The new ingredient’s efficacy against hair greying was demonstrated in vitro and in vivo through four independent clinical studies. Based on these study results SILVERFREE™ visibly reduced the density of white hair (-32,4 percent down to -86 percent) and restored the original hair color (+27.4 percent pigmented hair up to +385 percent).
Being water soluble, SILVERFREE™ is highly suitable for cold process. This biomimetic peptide allows everyone to maintain their identity and embrace with pride the individuality of their own hair color.
Source: Sederma