WATERFORD, N.Y. -- Momentive Performance Materials Inc. has launched Velvesil E-Gel PMF, an innovative silicone-based, cross polymer network emulsion for the cosmetics industry at the in-cosmetics Global show in London.
|Momentive Introduced Velvesil E-Gel PMF - Silicone-based Gel
for Skin Care Formulations
Velvesil E-Gel Formulation
Velvesil E-Gel is a multi-functional
, patent-pending formulation that can enable skin imperfection masking
along with a luxurious application feel and long-lasting, moisturizing effects
in one product.
Senior Business Director at Momentive, Beatriz Blanco said:
“Multi-functional ingredients, such as Velvesil gels, are increasingly sought after by cosmetics manufacturers for their ability to enhance sensory and performance benefits while reducing the complexity and costs associated with producing products in the color cosmetics, skin and hair care industries. Our talented research and development teams continue to develop creatively-designed products that are easy to use, offer production versatility and can enrich the look, feel and performance with a single additive.”
Personal care formulators can consider Velvesil E-Gel PMF emulsion for use when creating products such as toners, serums, sunscreens and foundations
, as well as leave-in and rinse-off hair products.
The new silicone-based gel will be the topic of a Momentive Seminar: “Achieving More with Less – How to Create Novel Textures in Frugal Innovations
,” was presented. The company’s SilForm fluids and Silsoft emulsions and conditioning agents was also featured.
Velvesil E-Gel PMF emulsion was displayed for formulators to experience first hand the robust soft-focus effects and cushioning feel the gel can help deliver.
Momentive Performance Materials Inc. is one of the global leaders in silicones and advanced materials, with a 75-year heritage of being first to market with performance applications for major industries that support and improve everyday life. The Company delivers science-based solutions by linking custom technology platforms to opportunities for customers. Momentive Performance Materials Inc. is an indirect wholly-owned subsidiary of MPM Holdings Inc.
Source: Momentive Performance Materials