TAGS: Natural/ Organic
Skin Care
Givaudan Active Beauty launches Koffee’Up™, a scientifically proven premium coffee oil crafted using upcycling techniques. Koffee’Up™ is referred to as the “new argan oil” in the beauty industry as a result of its natural, eco-conscious, and effective properties, bringing a myriad of facial skin care benefits to consumers, such as hydration, protection, and anti-aging.
Developed in Collaboration with Kaffe Bueno
The revolutionary beauty product was developed in collaboration with Danish start-up company Kaffe Bueno. As Givaudan is a founding partner of the distinguished start-up accelerator, this is the first product collaboration to result from working with one of the start-ups based in the incubator. The biotech start-up focuses on upcycling spent coffee grounds, or coffee waste, into active and functional ingredients for cosmetics to bring health and skin benefits to consumers.
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We are thrilled of this unique collaboration with Kaffe Bueno and we are eager to start using the new product in creative solutions for customers. This is a big achievement and opportunity, and we are looking forward to presenting this innovative beauty elixir to customers,” said Laurent Bourdeau, head of Active Beauty.
Koffee’Up™: High-quality Ingredients
The high-quality, traceable and upcycled ingredients used in Koffee’Up™ showcases a prosperous new avenue for using sustainable coffee in the world of beauty.
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Our Company purpose and sustainability approach are at the core of our business and the launch of Koffee’Up™ fits perfectly well with creating for happier, healthier lives with love for nature. The innovation surrounding upcycling in the cosmetics industry today is a crucial point for the evolution of sustainable business and we are thrilled to partner with a young start-up company at MassChallenge Switzerland who values the same sustainable practices we do,” said Maurizio Volpi, President of Givaudan Fragrances.
Koffee’Up™ follows the launch of
Vetivyne™, a fully natural and sustainable cosmetic active ingredient launched in 2018 that is crafted from upcycled vetiver roots from leftover fragrance raw materials.
Source: Givaudan Active Beauty