TAGS: Decorative Cosmetic
Coty’s brand COVERGIRL unveils Lash Blast Clean Volume Mascara, a first clean mascara that pairs an ingredient-conscious formula with high-performance. As the newest addition to the brand’s Lash Blast collection, the 100 percent vegan and cruelty-free mascara promises up to 10X volume compared to natural lashes.
Smudge-proof Lash Blast Clean Mascara
Lash Blast Clean Mascara is formulated without parabens, sulfates, talc, and mineral oil and adds lash-loving ingredients like Argan and Marula oils that leave lashes feeling conditioned. With a brush designed to reach each and every lash for visibly longer, fuller lashes, this smudge-proof, clump-proof, wear-proof formula lasts all day.
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COVERGIRL Lash Blast is a beauty icon that started with the famous orange tube more than a decade ago. Today, we are adding a future icon to the family with Lash Blast Clean Mascara,” said Erin Cast, senior vice president, Coty global marketing.
Packaged in a minty green tube, Lash Blast Clean Mascara is FSC Certified with packaging made from 80 percent recycled paper from well-managed forests. And, like all COVERGIRL products, it is Leaping Bunny Approved by Cruelty Free International, meaning none of the ingredients used are ever tested on animals.
Source: Coty