TAGS: in-cosmetics
BRB will showcase the benefits of its latest performance silicone portfolio, coupled with various new inspirational formulations based on novel concepts at in-cosmetics Global 2022 in Paris.
BRB will present the concept of Smart Beauty – minimizing the impact on the environment and maximizing results on formula. It will discuss how silicones within a product can still be environmental-friendly and protect the planet.
Enhance Personal Care Formulation
Silicones will enhance the personal care formulations, both in terms of efficacy and sensory.
Focused on 3 major principles:
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Minimalism – fewer ingredients used
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Multi-purpose – one product can be used for different applications
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Responsible formulas - highly efficient ingredients or energy-saving manufacturing processes
Based on this concept, BRB has developed 4 new formulas:
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Moisturizing Body Cream Cleanser (with BRB 2835 and 2836)
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Vegan Cleansing Oil (with BRB DM 55 and Caprylyl Methicone)
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Silky Curl Defining Cream (with BRB 1860 and PTM 20)
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Audacious Lipstick (with BRB 2836, Caprylyl Methicone, TMS-50I, and PMS-5)
BRB strongly believes this concept can bring benefits to their customers and respect mother earth at the same time.
To know more visit R14 at in-cosmetics Global 2022, to discuss more on personal care needs and get tips from their specialists.
Explore Silicone Range from BRB International BV
Source: BRB International BV