TAGS: Sustainability / Natural Cosmetics Skin Care Hair Care Decorative Cosmetic
Dow announced a new engagement with BSB Nanotechnology Joint Stock Company, a producer of premium rice husk-based specialty silica. This engagement helps accelerate Dow’s commitment toward a bio-based offering.
The newly added ingredient sold under the Dow trademark EcoSmooth™ Rice Husk Cosmetic Powder delivers optical benefits and a unique sensorial experience for consumers in skin care, hair care, and color cosmetic applications.
Silica Powder - Upcycled from Rice Husk
The product of choice for the eco-conscious consumer, the EcoSmooth™ Rice Husk Cosmetic Powder is the exclusive ingredient to make its debut between the two parties. Compiled from non-GMO natural sources, this silica powder is upcycled from rice husk, a by-product of agriculture. It delivers a smooth feel combined with optical benefits like blurring imperfections and mattifying skin.
Rice husk, a renewable resource produced as a waste product of rice milling, is used for a plethora of diverse applications in the personal care market.
"Dow's partnership with BSB Nanotechnology shines a light on how we continue to deliver on our commitment to transition towards a circular and low-carbon personal care offering while fostering valuable relationships with industry trailblazers."
"This partnership is another significant milestone allowing Dow to expand its portfolio of products that enable eco-conscious claims, prioritizing solutions that deliver high-quality, benefits backed by science," said Isabel Almiro do Vale, global marketing and strategy director for Dow Personal Care.
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This agreement signifies not only the first step towards a collaboration between Dow and BSB in the personal care sector but has also opened new pathways to other business sectors within Dow where BSB’s bio-based rice husk silica can offer sustainability and multifunctionality,” said Hung Nguyen, CEO of BSB. “
BSB will continue to create more innovative and green solutions for the world and offer these additives through global partners like Dow.”
Explore EcoSmooth™ Range from Dow
Source: Dow